Color Scheming
Noelia Contreras, stretches the idea of analogous color schemes by choosing pairs of colors that are in the same third of the color wheel then creating contrast by choosing tinted versions of one or both colors to create her stripes and spots.
As promised, this week we are going to start talking about creating color palettes. But first, because I love you all so much for following me as I blather about color and design, I want to make sure that you get in on the Damage Sale that is going on right now.
Damage Sale is on Now … and They’re Selling Fast!
Once every year or two, I pull out these boxes of publications that have been slightly damaged or marred and put them on sale, usually for 40-50% off. This time though, I marked it all down by 50-60%.
I started that yesterday and sold nearly half of them before lunch! Not wanting my blog readers to miss out, I went through my backstock boxes yesterday and pulled a number of imperfect copies that got shelf wear from storage so I’d have something to offer you.
Those got added to the sale inventory last night and so you all now have a fighting chance to grab some too. Just click here. But best be quick. It’s not quite toilet paper but I think there is a pandemic response thing going on here!
(If you got in on this Saturday but something was out of stock and is available now, buy it and I’ll combine the orders, refunding the difference in shipping if the order comes in by noon EST on Monday.)
Color Combo Considerations
Okay, now on to the business of color. Choosing colors to use in a piece takes into account quite a number of things but let’s hit on what I think are the three most important things to keep in mind:
Intention – What is your intention in creating the piece? What is the piece about? Go as far as writing it down and come up with some adjectives. Now, what colors go with those words and match your gut feeling about what you want this piece to be. I believe one should never ignore the gut but you do need to discern between instinct and taking the easy road or simply being dazzled by a color. That’s the hard part of using instinct but keep at it and hone it!
Importance – Should color play a major, supportive, or minor role in your design? I think this question is more important for color than for most design elements because we have such a strong and visceral reaction to color. There is usually a hierarchy of design elements in a piece and you benefit from intentionally deciding where color lands in that order. If you create a super tall vase, size is probably the major player in your design so do you want to draw attention away from that by making it a rainbow of bright colors? You absolutely might want to, but the size can make the colors even louder, which is great if that’s what you are after. However, if you want to focus on size because you want people to feel how monumental the piece is, one or two analogous colors in a supportive role might better support your intention.
Susan Dyer’s work puts color at the top of her design hierarchy with lots of contrast in hue and value but not a lot of contrast in saturation, going for bright and playful in most of her pieces like the one here.
Contrast – What level of contrast does your piece call for? High contrast creates high energy, low contrast creates calm, while something in between can be comfortable but still energized. Levels of contrast in a color palette can be created between color values (light versus dark), saturation (bright versus toned down), hues (complimentary colors), temperature (warm versus cool), and relative quantity (how much each color is used versus the others.)
Like everything else, how much contrast you choose should fulfill your intention but also, high or low contrast can be chosen to balance the energy of the work as needed. For example, you might have a busy piece with a variety of shapes and lines plus a lot of marks fulfilling your intention to create high energy but if you don’t want it too chaotic, you might use low rather than high contrast colors. Some intentional restraint in contrast will make the energy of the other elements feel more grounded. Alternately, you could go high contrast on the colors but go less busy on other design elements, especially if you deem color to be of high importance to the piece and don’t want it to be overlooked.
This necklace from Sandra Trachsel has low hue contrast using an analogous color scheme of yellow-green to blue-green but has value contrast between the two to give it a subtle energy but enough punch to really highlight the dimension of the interlocking geometric forms.
Okay, so, yeah, those are quite conceptual points and are very important to keep in mind when choosing a color palette but now, how do you even begin choosing colors? There are actually so many ways you can approach choosing colors for a piece and once you work with color intentionally and intelligently for a while, you will find your own way. But this week and next, I’m going to make some suggestions to get you started. Here is the first for this week.
Go with Your Gut
It’s going to sound like I’m saying this quite blithely but I’m serious about this – the most common way to start choosing colors is to go with your gut. Yeah, as mentioned, it may be something you have to hone but your instincts are really a great place to start and will help make your work truly your own. Now, you may think you have no instincts about color but we all do. We all react to color so the connections you make to color are in there and those connections are exactly what you need to find the colors you need for your work.
So, you can think about your intentions and see what colors come to mind or you can, with your intentions or associated adjectives running through your brain like a little chant, start shuffling through your colored art materials, a collection of color cards if you have them, or browse about online. Find yourself a base color to work off of. It doesn’t have to be the exact color yet but think of it as an anchor point for the time being.
Once you have that, you can start adding in other colors based on one of the following color wheel schemes. Keep in mind, this is not math. You don’t have to be exact in these color schemes. Think of them as templates that give you an idea of what colors to pair up with your anchor color.
You’re going to recognize a few these terms from the post on color relationships if you read that one. Those relationships for color mixing are also great starting points for choosing color palettes but I’m going to add a few more possible color combinations to your repertoire today.
Complementary – This color scheme involves focusing primarily on two colors, ones that are opposite each other on the color wheel. It provides great color contrast but, sometimes, these combinations create an almost uncomfortable tension. Fully saturated complements, when butted up against each other, will even cause a visual buzzing where they meet. Again, the tension between the complements is not a bad thing if that is what you are after but, because of this, this kind of color scheme should be carefully and quite intentionally chosen.
Analogous – this involves choosing colors that are near each other on the color wheel. These are usually two to four key hues so although you’re limiting yourself to one section of the color wheel you can still have quite the range.
Combining colors that are near each other on the color wheel creates palettes with low hue contrast and low or moderate value contrast, at least between the key hues themselves. If you choose colors that are desaturated (have reduced purity) due to tinting, shading, or toning of the color, that can increase the value contrast between analogous colors. So, you could create in blues and greens but go for a dark blue and a bright green so color value and saturation will be contrasted but since there analogous it will be relatively subtle. That’s why analogous color schemes are often found in moderate to low energy designs.
Triad or Square – I put these together because they are simply choosing a set of colors that are equidistant from each other on the color wheel. In a triad you are choosing three and a square you are choosing four colors. These create quite colorful and moderately high contrasting hue schemes. These color palettes tend to work best if one color is dominant (like your anchor color that you started off with) while the others play supporting roles in the color scheme.
Split Complementary – This can be a combination of two colors although I think it is best used as a three-color scheme. Here you choose one color and combine it with one or both colors to the side of the color’s true complement.
The TMA website scheme is yellow-green with its split complements magenta and blue (both leaning towards its true complement violet but still no visual tension.)
These create beautiful, high contrast color schemes but without the tension that direct complements can create. The combination remains lively and high in hue contrast but it feels much more refined than direct complements, triads, or squares. This is because you actually have a pair of basically analogous colors set against a high contrast one but not with high-tension contrasting hues. It’s kind of the best parts of all the previously mentioned schemes.
Monochromatic – The term monochromatic itself is synonymous with boring, I know, but this color scheme is anything but that. You may have just one base color but you then create a variety of shades, tints, and maybe even some tones of that one hue. Although it lacks hue contrast, you still get to play with saturation and value contrast so you can scale your energy level up and down with great control. I personally don’t think there is any other color scheme quite so sophisticated and clean as a monochromatic one so if your design is primarily about refinement, this color scheme should be seriously considered.
So, now you have one, somewhat structured way to start choosing colors. I would suggest this week that you play around with the various color schemes above. It could be as simple as pulling out your art materials and shuffling colors around on your tabletop to find complementary, analogous, triadic, and split complementary color schemes or continue practicing your color mixing by at least mixing up one luscious monochromatic scheme. Go with your gut and play with the colors as you feel you need to.
Not Much to Say
I know, I usually catch you up with what’s going on with me at this point, but it’s been a rough and tiring week for a variety of reasons and I am a bit talked out. I’ll tell you about drowning my sorrows in my minvan camper conversions project at a later date, okay?
I’ll just leave you pondering classic color combinations for now but next week we’ll going to get into some slightly more advanced ways of choosing color. Don’t worry, it’s nothing too difficult and you have all the tools to do it. In fact, I think a lot of you will be quite surprised at how easy and fun it will be. All this color study has been great fun, hasn’t it? I do hope so!
So, enjoy your week and fill it full of color!
