As Simple as Can Be
The key article in the new issue of The Polymer Arts is probably the one on Simplicity in Design. As mentioned in it, simplicity is a very difficult concept to master for a variety of reasons. For one, people underestimate just how much goes into creating really good, simple design. It takes a lot of thought and intention as well as skill because with simple designs, every single decision and mark made is so obvious and visible. There is nothing to hide, distract, or camouflage the elements and condition of the work, especially in the most simplified designs.
Rachel Wightman’s work is a great example of this. When you first look at her jewelry you might think, anyone can do that. Her work is not even perfectly finished. But what you sense, if not readily realize, is that her choices are all very intentional. Colors don’t match in any standard sense but they do work together. Her spheres, tubes, and drop shapes are just slightly off but not sloppy. The surfaces are free of fingerprints but they have a nice matte finish and are strung on a perfect center or a well placed high point. The consistency in surface and stringing as well as consistent imperfections shows her intention. Her odd but interesting choice of color and balance makes it apparent that there is thought behind her choices. And as I am always saying, intentional and well-informed design choices will make a great piece, no matter the approach.
You would have seen Rachel’s work in the article but unfortunately, she doesn’t keep high-resolution images of her work. This is not a criticism since her focus in on wholesale and online retail sales so that kind of thing is not necessary for her business. But it is something to keep in mind. If you hope or foresee any reason your work might end up in print, keep high resolution files of your work, preferably the original images straight from the camera. You can simply keep them in the same folder as your adjusted and re-sized images by creating another folder marked ‘Originals’ and then you will have them to offer should any magazine or book editor come querying.
If you enjoy Rachel’s simplicity, take a look at her other simple but well supported choices on her website or in her Etsy shop.
Inspirational Challenge of the Day: Make the absolute simplest shapes with great intention for a piece of jewelry, sculpture or to attach to home decor. Think through and carefully determine shapes, colors, sizes, finished texture (keep it simple too … matte, shiny, or lightly and consistently textured) and arrangement, asking with every small decision if that choice is consistent with your other choices or supports your overall intention.
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